Cyber Monday always follows Black Friday, the following Monday. And since Black Friday always takes place on the 4th Friday in November, right after Thanksgiving, the dates of Black Friday and Cyber Monday in Switzerland are easy to find. This year Black Friday 2021 will take place on Friday November 26, so Cyber Monday 2021 in Switzerland will take place on Monday November 29.
To make sure you won't miss any of the next editions of Cyber Monday Switzerland, here are the dates of future editions to note in your agenda:
Like its big brother Black Friday, Cyber Monday has its origins in the United States.
In 2005, we find for the first time, the expression "Cyber Monday" in the online magazine, SHOP.org, specialist in retail in USA. The reporter had found that online businesses had a higher turnover on the Monday after Thanksgiving. This phenomenon was due to Internet users who wanted to continue to take advantage of Black Friday promotions. This is how Cyber Monday was born, very quickly propelled by Amazon beyond the American borders.
Cyber Monday is often an opportunity for Swiss brands to offer great discounts online.
Last year, during the previous edition of Cyber Monday Switzerland, many brands such as Fnac, Ochsner Shoes or La Redoute offered crazy promotions! L’Occitane was offering 20% off the entire site for its Cyber Monday and offering delivery. Ochsner Shoes had done strong on its previous Cyber Monday and was posting up to 70% off select items only online. The online fashion and decoration brand La Redoute has also offered great discounts such as -40% on a wide selection. Not to mention Unique Sale, which offered up to 72% reduction on household appliances. As for Yallo and Salt, the two operators respectively offered discounts of 65% and 50% on mobile subscriptions.
Cyber Monday is really interesting for high-tech. With offers on Playstation, Xbox or Nintendo Switch consoles, promotions on iPhones and other smartphones, not to mention the extended Black Friday PC offers, there is something for everyone. We will be keeping a close eye on Lenovo, which is already offering incredible discounts during Lenovo Black Friday.
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Cyber Monday unfortunately only lasts one day. Just like the Single's Day. But many shops continue their Black Friday promotions throughout the weekend, offering a Cyber Weekend of great deals. And if we take into account that some merchants have their Black Friday at the start of the week, it is throughout Black Friday Week that you have to be attentive to discounts and promotions. You already know that November is a good month for good business, so get ready now.
OK, the two events are very similar but the differences between Black Friday and Cyber Monday are notable.
The most important being that Black Friday takes place online as well as in stores across Switzerland, while Cyber Monday mainly takes place online. Even if we are starting to see Cyber Monday offers in some point of sale windows. The other peculiarity is that Black Friday covers a wide category of products ranging from fashion to sport, including travel, beauty, home, memberships and even services. Cyber Monday, meanwhile, mainly concerns high-tech universes, digital products, gaming, smartphones and IT, with also promotions in cosmetics and fashion.
Get ready for a crazy Cyber Monday 2021 with incredible discounts. Now you know that the month of November is rich in good deals and promotions of all kinds. From November 11 with the Singles Day, promotions will follow one another with the Black Friday and Cyber Monday in Switzerland!